Website redesign
for the optical & LAN
cables producer
for the optical & LAN
cables producer
Kazcentrelectroprovod LLP is the largest manufacturer in the field of telecommunications and electric power in Kazakhstan.
Analysis
We have already cooperated with this customer before, so we were familiar with his products. When collecting information for updating the site, we focused on a review of trends and web design, and selected good examples of sites specifically for the production theme.
01.
Concept
We had two design concepts.
25
PRESENTATION PAGES
02.
42
WORKING HOURS
02
variant
Initially, we planned to emphasize the scale of the company and wanted to show it by adding a video to the web-site. But it turned out that our customer has neither a clear slogan nor a pronounced positioning.
Together with the customer, we have identified a key value: the company as a guarantor of security, stability and reliability. 4 product lines were taken as a basis, and short slogans were invented for each of them. In the future, we added these slogans to the slider on the main page of the site.
Prototype
New site development starts with the design of the structure. The prototype was immediately created as flexible for different screens.
03.
48
PAGES
We have prepared 48 schematic images for the future site with all the elements: menus, buttons, forms.
Home page
01
PRODUCT CATALOGUE
02
SHORT DESCRIPTION
03
GEOGRAPHY OF DELIVERIES
04
NEWS SECTION
05
CLIENTS AND PARTNERS
Seamless
promo block
promo block
Product reliability guarantee
INNER PAGES
168
WORKING HOURS
Services
Cable and wire products
Telecom products
Energy products
Railway products
For the new site we developed and implemented service "Calculate cable on the drums". It allows the user to find out online what type of drum is needed for a particular cable. The service interface is simple and clear to the user: hints and visual support are provided.
23
countries use our products
Calculate cable on drums
1.
The service helps to choose the size of the car body and arrange drums of different sizes inside — this makes it easier to plan the loading of goods.
Truck loading calculator
2.
The service allows you to find an analogue of a wire of a certain brand in the manufacturer's assortment and go to the catalog.
All this tools are needed not only by potential buyers. They help in the work of sales managers.
All this tools are needed not only by potential buyers. They help in the work of sales managers.
Marking identificator
3.
1000+
satisfied customers worldwide
25
years of successful activity
КСЕР
Kazakhstan
Kazakhstan
КСЕР
CIS
CIS
КСЕР
Europe
Europe
Details
Typography
Fonts
Grid
Colors
Fonts
Grid
Colors
12
COLUMN GRID
70px
30px
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